January 29, 2006 | Mark Paradies

Can You Change Behavior With Soon, Certain, Positive Rewards?

If you have trouble creating “soon, certain, positive” incentives to change behavior, come to the TapRooT(R) Summit and listen to Dr. Bob Nelson’s talk. Go back to work with 1001 Ways to Reward Employees (one of Bob’s best selling books) and have Bob sign it.

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Bob Nelson is a New Your Times Best Selling Author and guru of rewards. He will be the opening speaker on Friday of the TapRooT® Summit.

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Bob Nelson is founder and president of Nelson Motivation, Inc., a management training and consulting firm based in San Diego, California. As a practicing manager and a best-selling author, he is an internationally recognized expert in the areas of employee recognition, rewards, motivation, morale, retention, productivity, and management. He is author of the best-selling books 1001 Ways to Reward Employees – which has sold over 1.5 million copies worldwide – 1001 Ways to Energize Employees and 1001 Ways to Take Initiative at Work. Bob is also co-author of the best-selling books Managing For Dummies – which has sold more than 500,000 copies worldwide – and Consulting For Dummies, as well as 15 other books on management and motivation.

Dr. Nelson has been featured extensively in the media, including television appearances on CNN, CNBC, PBS, and MSNBC; radio appearances on NPR, USA Radio Network and the Business News Network; and print appearances in The New York Times, The Wall Street Journal, The Washington Post, The Chicago Tribune, Fortune magazine and many more. He writes a weekly column for American City Business Journals and a monthly column for Corporate Meetings & Incentives, among others.

Dr. Nelson received his Ph.D. in management from The Peter F. Drucker Graduate Management Center of Claremont Graduate University in suburban Los Angeles, where his doctoral research was on “Factors that Encourage or Inhibit the Use of Non-Monetary Recognition by U.S. Managers.” He received his MBA in organizational behavior from The University of California at Berkeley, and holds a BA in communications.

To find out more about Bob, visit his web site at: http://www.nelson-motivation.com/

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